How Content Marketing Is Shaped By AI And Other Technologies
Immediately after ChatGPT was released, there was a panic in the content marketing industry. It represented a revolution; all one had to do was feed it a question or a….
Category: MARKETING
The 7 Phases Of The Content Marketing Process
What does a content marketing process look like in everyday life? In our series “The everyday life of an online marketer,” we report, not entirely without a wink, on topics….
Times Are Changing – 15 Tips For Gender Marketing.
Successful gender marketing requires one thing above all: instinct. Afraid of burning them, many companies tend to refrain from gender-specific brand management and thereby block potential opportunities for new customer….
How To Become An Inbound Marketing Manager
An inbound marketing manager (we can also call him a marketing project manager or digital marketing manager) defines and implements a strategy for acquiring traffic on the web. These actions….
Five Reasons Why You Should Rely on Multiple Marketing Channels
You are spoiled for choice if you are wondering about the right marketing channel. There is a wealth of instruments and marketing measures to choose from, and at the beginning,….